24/06/2015 12:55 BST | Updated 24/06/2015 12:59 BST

Dollar Beard Club's New Advert Is The Perfect Lumbersexual Dream

Back in 2012, Dollar Shave Club released an advert that instantly went viral with their no-nonsense marketing. Now that big sexy lumberjack beards have become the norm, Dollar Beard Club have emerged to cater for the hairier demographic.

The website's founder Chris knows exactly what it's like to have an awesome beard. He knows how hard it is to find the time to maintain it.

"I get it, you have a beard. You're probably too busy doing stuff like riding your motorcycle, or swimming in a box full of women," he says.

That's where they come in. Dollar Beard Club will send you the finest beard products every month for just one dollar (if you're in the US or Canada). They plan to start shipping elsewhere next year.


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