Helen McRae

CEO at Mindshare UK and Chair of Mindshare Western Europe

Helen is Mindshare UK's CEO and Chair of Mindshare Western Europe, representing Europe on the GroupM Europe board.

She joined Mindshare in 2004 to lead the global Unilever account, before assuming joint responsibility for Mindshare EMEA. She has worked on every continent bar Antarctica and has an equally diverse career background covering banking, education, logistics, and of course, media.

She graduated from Carnegie Mellon University in the US but still holds her Aussie passport dear to her heart.