Jim is CEO of two brand consultancies in WPP, The Partners and Lambie-Nairn. He works with global clients across Europe, the Americas and Asia to advise on issues of brand strategy, design and management. A passionate advocate for the use of creativity in strategic business thinking, Jim is inspired by the pursuit of original and thought-provoking solutions to big problems. He is a recipient of many of the creative industry’s most prestigious awards, including a D&AD Black Pencil and Cannes Gold Lion. His first book, Preserved Thoughts, a collection of essays on topical brand and business issues, was published in April 2013.