As CEO of McCann Worldgroup UK, Mark heads a 1,700 strong organization made up of some of the UK’s best marketing services companies, with a footprint right across the country. His remit is to help them come together to deliver total integration at scale in all aspects of business and reputation building. He has grown the business considerably since joining, demonstrated this year at Cannes Lions when the UK Group won 21 Lions, including five Gold, nine Silver and seven Bronze.
Prior to joining McCann, Mark helped co-found two independent advertising businesses, one of which, Delaney Lund Knox Warren (DLKW), became a top 10 UK agency. He has also served as the chief executive of the Central Office of Information (COI), the UK government’s marketing and communications arm and behavior change center.
Mark was awarded an OBE this year for services to the advertising industry in the Queen’ Birthday Honors List, becoming one of only a handful of advertisers to receive the award. To add to this, he has been Chairman of the Advertising Association and served on the councils of both the IPA and ISBA. He is currently the Chair of the AA’s Media Smart and Children’s Panel and sits on the AA council.
With Kate, he is the father of Oliver and Elspeth and lives in Oxfordshire.