Sabrina Lynch

Brand-marketing and Public Relations professional

Sabrina Lynch is a Global PR consultant, specializing in creative planning, development and management of integrated brand-marketing campaigns spanning America, Europe and Australasia. She is also an Adjunct Professor of Strategy Planning and Advanced Communications at Manhattan College.
Let's Talk About

Let's Talk About Sex

We all know that paving the way for gender equality has not come without its obstacles but it is astounding that this huge salary discrepancy is in the public domain and yet has not generated the media attention or Twitter uproar usually reserved for female celebrities who share a naked selfie.
12/04/2016 15:59 BST
Owning the Pain of Sexual Assault through

Owning the Pain of Sexual Assault through Melodies

The songs being created by the young cover everything, from how to deal with rape as a society, to loving yourself enough to know when you should engage in sexual activity with another person.
02/03/2016 16:20 GMT
Why Is Our Self-Esteem Controlled by a 'Like'

Why Is Our Self-Esteem Controlled by a 'Like' Button?

Yesterday, an 19-year old girl who is young, attractive and popular on Instagram, Snapchat and all the usual suspects "quit" her job as a social media personality after fearing she was drowning in the fraudulent life she had created for herself online.
03/11/2015 11:21 GMT
The Six Stages of Marathon

The Six Stages of Marathon Grief

In four weeks' time, thousands of people from around the world will descend on the East Coast of America to take part in the New York City Marathon and I'll be one of them. If anything, the past 14 weeks of training has opened my eyes to the six stages of Marathon Grief endured by first-timers when they make a commitment to take part in a 26.2 mile race.
06/10/2015 09:50 BST
The Five Basic Rules of Being a

The Five Basic Rules of Being a Woman

Girls these days would be forgiven for being confused on what to do to qualify their existence. Luckily the 21st Century manual on "How to Become a Woman" is regularly updated by the honorary guardians of us womenfolk; so these five simple rules will help you up-and-comers breeze through life without a hitch.
26/05/2015 10:00 BST
Society's Turbulent Love Affair With the

Society's Turbulent Love Affair With the Afro

Afro hair has many guises - locks, puffs, dreads, braids, bantu knots - all of which are expressions of our multi-faceted culture. Despite these styles being historically documented, Afro hair is still waiting to be asked to sit at the proverbial 'head table' with the brunette, blonde and red-haired population.
02/04/2015 17:56 BST
Does the PR Industry Suffer from

Does the PR Industry Suffer from Hypocrisy?

Why is there such an unwillingness or lack of proactive effort to move with the times? If you pride yourself on developing relevant brand-marketing strategies, it's crucial to diversify the PR employee roster.
10/02/2015 12:09 GMT