Sam Ellison

Sam Ellison is a founding partner of Redshoe, a specialist branding and communications agency with an expertise in marketing to women. Redshoe employs an innovative approach to translate trends and insight into strategic creative solutions that deliver a more connected, emotional and powerful engagement between brand and consumer.
Sam's journey to Redshoe started client side where she worked as a buyer for M&S and latterly in senior marketing roles for Nestle. This is where she kick started her interest in gender marketing having directed the award wining project Yorkie 'not for girls'. In addition, Sam successfully helped launch online-media business getmemedia.com before joining Anthem Worldwide as UK head of strategy and business development.