Sarah Willingham

Mother of four, BBC Dragon, money saver, foodie and consumer champion

Sarah Willingham balances a hectic home life in Oxfordshire with a high-profile media and business life. As the UK’s best known female consumer champion and expert in money saving, she is also a mum of 4 young children – Minnie (7), Monti (4), Nelly (4) and Marly (2). Her life is a heady mix of children’s birthday parties, writing columns for the press, making TV appearances, drinking cocktails in her bars in London and running her popular website, well known for its weekly round-up of the best FREEBIES, tips and easy to read 1 minute guides on how to save money and get the best deals on everything from grocery shopping and budget weddings through to household utility bills, car insurance and keeping fit for less.