โBBC Breakfastโ may have wound up accidentally offending an entire town, thanks to a subtitling fail in Wednesdayโs (6 September) episode.
During the broadcast, a segment was aired about the decline of fishing on the English coast, homing in particularly on Cromer, in Norfolk.
Reporter Jayne McCubbin was heard telling viewers that number of fishermen in the town, โfamous for its crabsโ, was in decline.
However, anyone relying on the showโs subtitles for their information would have been told a very different story altogether:
Responding to the gaffe, Jayne later commented on her Twitter page: โOh. Sorry, Cromer.โ
The โcrapโ/โcrabsโ debacle wasnโt the only rude moment on Wednesdayโs โBBC Breakfastโ, though, with one eagle-eyed viewer spotting this cheeky joke:
Still, an subtitling fail and an errant joke on a fishermanโs t-shirt is nothing compared to the controversy thatโs been brewing over on rival show โGood Morning Britainโ this week.
In his first week back after a summer break, Piers Morgan made headlines for being dismissive towards interviewee Munroe Bergdorf, who held her own despite having her views branded as โa load of nonsenseโ by the divisive TV personality.
The following day, โGMBโ sparked more than 100 complaints to Ofcom over their decision to film an interview with a guest promoting so-called gay conversion therapy.
In the wake of the controversy, Piers cut an interview short when he was branded a โnarcissistโ by a guest, during a debate about whether people promoting subjects like gay conversion therapy should be allowed on television.
Yep, all this and weโre only mid-way through the week.