The problem is that without a shared narrative which combines the political and the economic, the public reacts to the positive jobs creation stories of 'in' and the negative job destruction stories of 'out' with responses like "They would say that, wouldn't they" and "it's just scaremongering".
The first Balance of Competence review, long-promised by the Coalition Government is out, but sadly due to the political stance of Mr Cameron, I fear it shall do us little good. It may produce a little light, but sadly there is little heat in the body politic of the Coalition to actually act and reclaim the powers that are discussed.