digital marketing

It is 2017. With the unrelenting bombardment of tweets, both in the news and on our phones, one would think that the world is at peak digital and we have no further roads left to travel. Well it turns out that this isn't the case.
One such possible solution is one of the world's leading sales and marketing training providers, Professional Academy, who in partnership with the Digital Marketing Institute have launched a new digital skill based qualification to plug the gap between traditional and digital marketing skills.
With so many exciting digital developments for content marketing in 2016, it's clear that the year ahead holds a plethora of intriguing opportunities for marketers. Here are some to consider when creating your digital content strategy for 2017...
I get a real kick when I drive through Bournemouth on my way to work and see paddleboarders or surfers splashing about in the sea. This is the true value of this place - you can swim in the morning or the evening after a day's work (if like me, you're happy to brave the cold) or walk on the sand to get inspired. It's priceless.
Expanding on this area of tech and data, when client and 3rd party data is incorporated in addressable and connected buys, questions shall arise over data ownership, privacy, and the legalities naturally surrounding the area
Creativity is by nature not 100% predictable, so whilst we can and should analyse and predict performance, data should be used more to steer us than definitively lead us in our thinking and actions.
We're all aware of the huge importance of exercising for our lives. However, how many of us actually know that daily exercise can make you a better entrepreneur? Several studies conducted along the years prove that our mental intuition and creativity is stimulated by a performing physical exercises and by having a healthy fitness regimen.
I literally look down all the time. We have become a look down generation, void of eye contact and passing conversation. I can't walk to or from the station/office/shop/pub without checking my notifications which then spark an urgency to respond and engage. I'm dismissive of, and frustrated by strangers. I'm grumpy and permanently tired.
For over 20 years now, the halcyon future of a remote working life style facilitated by digital technology has been waved
In 2013, my husband and I took a holiday in Southern Spain. It was a very belated 'cash-in' of a week in a timeshare that my sister had gifted us for our wedding.