It's official; Lidl is more popular than Waitrose. The German discount brand is now the UK's seventh most popular supermarket
Invasion, conquest, price wars. Reading the headlines you're tempted to conclude an all-out war has broken out amongst food retailers in the UK. Arguably, the main culprits are German budget supermarkets Aldi and Lidl, who seem to instill fear into the hearts of British supermarket managers at Tesco, Asda, Sainsbury's and Morrisons. Apparently, the big four are shaking in their boots.
Feeling that sense of competition arising already? So I'll give you a few tips for getting the best of the online shopping discount season...(please try to keep it to yourselves, I don't want to miss out).
The British high street has long harboured questionable copyright morals. Today, perusing Zara is like walking around Liberty in some strange parallel universe where everything looks the same but is about a tenth of the price. J-brand-esque ankle-zip jeans for £30 anyone?