Device Manufacturers have seen better days. Razor thin margins. Increased competition. Globalization. All of these forces have allied, making it harder to make a profit. But just when things were at their bleakest for device manufacturers, the dawning of the age of the "Internet of Things" - Internet-connected devices powered by software - promises to transform the industry.
The proliferation of enterprise software over the last twenty years has contributed more to accelerate efficiencies and cost savings within companies than nearly any other innovation. Indeed software has been so successful in transforming organisations into lean competing machines.
To be a device manufacturer in today's marketplace can be brutal. Increased competition from new players on the world stage