ice bucket challenge

Together with Handface, we round up the finest, funniest, flat-out fails that made us giggle on YouTube this year... SEE
For the fifth year running, YouTube has released its festive round up of the most popular videos of the past 12 months. 2013
Much as I relish the creativity of many of their efforts, I feel that this trend tells a worrying story both about the faltering attempts of business to redefine its place in the world and about our own need to grasp at almost anything to create meaning in our lives. In my book, we could do with rather more powerful stories at Christmas time. Any ideas?
Due to our increasingly mediatised lives, we are craving ways to relate to the world around us which feel meaningful. Allowing ourselves to become part of a movement allows us the illusion of being more involved with the charity than simply handing over money.
Jemima Khan's #wakeupcall selfie campaign for Unicef has reached over 300 million people, according to social marketing platform
Last week, I was nominated to do the Ice Bucket Challenge, but I declined the invitation. I came up with 10 reasons why someone might say no. Let's start with three bad ones.
Between July 29 and August 29, the ALS Association received $100million... more than five times what it received in the whole of 2012... here's a thing: those huge figures were not the result of a well-planned, well-executed and well-targeted campaign. They were the result of millions of people giving up a tiny amount of time, making a small effort and donating a modest sum.
It's probably the most unhygienic... Yes, take a bow, Jamie Cowling of Shepton Mallet. Because we thought we'd seen just
Every time we think we’re fed up of the Ice Bucket Challenge, something comes along to change our mind. First Benedict Cumberbatch
You might think the one good thing about being tucked away in the ‘Celebrity Big Brother' house with no mobile phones, no
George Osborne has managed to dodge taking part in the ice bucket challenge, after was he challenged by Labour shadow chancellor
Typical. Just when you were possibly getting a little bit bored of the ice bucket challenge, a load of nuns come along and
The ALS ice bucket challenge is pretty straightforward, right? Well, no. As this video proves - and as this one did last
As the Ice Bucket Challenge hype begins to die down, a video with a difference has come to our attention. And we have to
If you still have no idea what the Ice Bucket Challenge is, then we can only assume you’ve been living in a cave for the
It's incredibly difficult to express a negative opinion about charitable activity without coming across as a cold-hearted, mean-spirited cynic. With the majority of fund-raising initiatives, the end will justify the means but that said, I can't be the only person sick to the back teeth of their Facebook news feed being full of self-satisfied people tipping buckets of iced water over their heads.
Pretty easy to pour some iced water over your head, right? Well, no. Take this lass. She's gone to great lengths to wear
#findmike A more modest success in terms of Twitter mentions, Find Mike was launched to help schizophrenic Jonny Benjamin
"Those doing the "Ice Bucket Challenge" are just trying to fit in." - These are the words of critiques. But if this raising awareness and donating to charity is becoming a trend - Why wouldn't people want to be part of that and why would should they receive criticism for doing so?
Well, it finally happened. The Ice Bucket Challenge has transcended this 3D physical realm and made it to Springfield. Yup