Despite the laughable hypocrisy, the benefits of celebrity environmentalism are obvious, even when they merely regurgitate inoffensive green buzzwords. They draw attention to unnoticed issues. They mobilise people. When they speak, we listen.
If torture is wrong, if kidnap is wrong, if imprisonment without trial and mistreatment are wrong, then how afraid we are at the time we allow those things only serves as an explanation, not an excuse.