mcommerce

Mothering Sunday is steeped in history, marking the first Sunday in the lead-up to Easter and the day when Christians traditionally visited their 'mother church'. These days, Mother's Day is one of the most important dates in our cultural and social calendars: a day for the family to congregate and celebrate our amazing mums.
Last minute shopping on Valentine's Day is nothing new but how shoppers are shopping is. Aphrodite might be the goddess of love but mobile is the god of Valentine's Day retail - and, more than ever before, these lagging lovers are making their purchases on the go.
But in the UK, it's not just high profile dates like Black Friday and Cyber Monday that are driving sales in the run up to Christmas: last year, Mondays proved the busiest online shopping days of the week (post-Cyber Monday) ahead of Christmas Day. After all, who doesn't fancy a touch of festive retail therapy to brighten up a dreary Monday morning?
We don't need to look too hard to uncover some of the motivation between these frequent m-shopping trips. Social media feeds are awash with inspirational images and every product imaginable. This means that every day, shoppers are flicking through catalogues-worth of products, styled and validated by their friends as well as an army of digital influencers that comprise their online network.
Online retail is easy and convenient, but shopping is also a social experience and this is where 'bricks and mortar' retailing continues to excel. A visit to a physical store can mean time with family and friends. And there are many purchases that people like to make, where they are able to see, touch and even smell products before making a choice.
There are about 4.9 million small and medium enterprises (SMEs) in the UK: a huge and lively ecosystem corresponding to 99.9
Business Week magazine recently described how consumer behaviour has changed in the US since the economic downturn. Of course
At first glance, it's hard to see a bright future for the UK's high streets. The latest vacancy rates rose to 14.6% in June, the highest level on record, and the latest reports claim that high street stores are suffering as shoppers stay at home to watch the Olympics.
In a winter of economic discontent, growing online sales combined with high street trading is a brighter outlook says James