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January is usually blue, but not in the Visual Arts. It is red. It is the beginning of the year and starts with a big bang: Art Fairs, top quality exhibitions, talks, performances... Everybody wants to welcome the New Year in the best possible way.
In 2004, when everybody wanted to be in Mayfair and Fitzrovia, Ziba Ardalan, born in Iran, whose career was developed between the US and Switzerland, arrived from New York and decided to found a contemporary art organization in the far end of the cosy central London