SEO

To stand out in the ever increasing flood of content on the internet, being good isn't good enough. You must be remarkable to stand out - and that's precisely what Content Marketing is about.
Last week however one of our client's sites received an "Unnatural Links" notification in Webmaster Tools. Given that we haven't been link building for this client or site and we know that they haven't then this was a bit of a surprise... it's clearly a crude attack on their site.
So whilst many businesses will need to clean up their act, the key question is; what does the future hold for content? How can brands ensure they avoid penalisation, whilst delivering engaging content that's of value to users?
The creator of Google's social network Google+ has announced he is leaving the company after seven years with the search
Google finally did us all the service of stopping the charade of keyword privacy concerns in analytics packages, and finally removed them entirely from their search referrers this week. Rand Fishkin, CEO of Moz (the worlds best selling SEO toolset) wrote a piece on his personal blog, calling it the first existential threat to the industry.
At present, most of these keywords are made freely available with only a few listed as 'not provided'. However, Google is about to encrypt all keyword search data, which means that the number of 'not provided' keywords appearing in Google Analytics is soon going to be at 100%.
Perhaps the biggest shift that any organisation needs to make when it comes to getting to grips with the new Google is the shift in attitude. It is no longer a case of trying to 'trick' or 'manipulate' search engines with clever SEO techniques.
To help you make something of a more informed choice, here are my top five pointers for choosing your next SEO firm.
This week we have evolved from Aqueous SEO to Aqueous Digital and all our branding including our website, social media sites and even the stationery has switched to the Aqueous Digital brand.
That thing that happened earlier in the week had so many layers to it that you could scarcely have imagined when you first