television advertising

As an American who just spent my second Christmas in the UK, I find it fascinating that for Brits, TV is as essential to the holiday season as eating, drinking and exchanging gifts. In an age of cross-platform viewing, it's perhaps the one time of year that households come together and watch TV in the good, old fashioned linear way. But for how long?
TV is too slow. At least it is if you’re an American cable network, your ratings are declining because Netflix and you think
Sky has launched a new 'targeted' ads service which it says can direct commercials straight to your TV based on information
A TV advert featuring a series of flashing images by car maker Citroën has been banned following complaints from viewers