The King's Fund

Since I started this blog, I have promoted my view that, in society, we are all consumers - and that professional marketing and advertising, and 'upstream creative thinking', could be better employed for the good of society as a whole. All of us...
The part of the brain that dementia damages is the bit that gives us access to our memories, not the memories themselves. Most memories are stored as images. Images can give access to emotional memories.
The quality of care for patients could suffer as the NHS struggles to make £20bn in efficiency savings, finance directors