This fund is apparently available to aspiring acts and artists who need the much needed initial funding to get started on the road to success in the music industry. From what I understand the total fund amounts to £500,000 and is being hailed by its originators as, "a breakthrough moment for music in England".

When she took to the stage in the Olympic Park this summer, it was near impossible to take your eyes off her. She almost melts into her own music, living and breathing each word and note like a one-woman theatre company. It's really quite incredible what this lady can do.

The Brit nominees have in my opinion, some of the hottest UK talent we have to offer at the moment, and it speak volumes about the quality of music we have coming out of the country.