The failure of the Conservatives to move up a gear or two when the election campaign began has been striking. This is a party which in recent years has presided over some of the most encouraging headline growth figures in the world and which during the last parliament successfully laid the blame for the UK's financial crisis at the door of the Labour Party.
The heat of the election campaign this week gave way to a bit more light, with the publication of the manifestos of the major political parties. Rather than piecing together the parties' respective positions on development from speeches, blog posts or remarks in Parliament, we now have a formal written statement of what they would seek to achieve if successful in their bid to form the next Government. So what did we learn?
We've hit the part of the General Election campaign that really starts to get on my nerves. The funny thing is, I genuinely think this vote could be one of the most interesting in the UK's history, given how disillusionment with large swathes of the political spectrum has resulted in no one party looking capable of gaining an overall majority...
Who would have thought it. It seems we had Ed Miliband all wrong. For years we were led to believe he was just that nerdy bloke with the strange voice who looks like the plasticine man from the Wrong Trousers. However it now appears the Labour Leader has clearly being wearing the right trousers in terms of attracting beautiful and successful women.