Morning sickness, as many pregnant women will testify, can turn what should be a beautiful time in a woman's life into a nightmare.
Coupled with nausea, heartburn and exhaustion, it can be a genuinely horrible ailment.
In some cases, morning sickness can even threaten the health of both mother and child, when it develops into something known as hyperemesis gravidarium.
If this all sounds rather too familiar, then Lillipops Iced Soothies could be the answer you need.
Dreamed up by mother-of-three and fellow sufferer Denise Soden, Lillipops claim to fight off nausea, rehydrate the body and satisfy a craving for sweet things, whilst also proving useful in cases of heartburn and dry mouth. Also, because they are naturally flavoured with no artificial colours, sugars or flavourings, they are completely safe for you and your baby.
Soden says she had the idea for Lillipops when pregnant with her second child, the product's namesake Lilly, and discovered that sucking ice helped alleviate some of the crippling symptoms of hyperemesis gravidarum which she experienced with her first pregnancy.
Now in a range of five natural flavours, including revitalising lemon and mint and calming camomile and orange, Lillipops are helping other pregnant women as well, and at £6.25 for a box of 20, cost just over 30p per lolly.[Florence Buswell]