Stella McCartney has announced she'll be launching a children's wear line in November - no surprise considering the success of her two collections for Gap Kids.
The new line is called Stella McCartney Kids, and will bow in Stella McCartney stores and online at stellamccartneykids.com on 3 November, initially as a capsule collection for holiday (with plans for wholesale distribution by next year).
"As a brand with many working parents in the team, I wanted to create a desirable, fun, wearable kids' collection that was affordable," McCartney told WWD. "I feel like all the timeless children's wear is reserved for the expensive brands and that did not sit well with me. Kids and parents, aunts, uncles, friends should all be able to have access to Stella McCartney Kids clothes."
The line will outfit newborns to 12-year-olds (so even the expecting mother-of-three's baby will be able to wear the duds) and will include floral print dresses, cotton babygros, day-of-the-week pants, a peacoat and field jackets. Prices will range from £16 for a tee to £126 for a coat.
We just hope the sizing is as generous as her range for Gap Kids was, so we can try to squeeze into an item or two.
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