However, that's not all. Mulberry also opened their new store on Bond Street, after moving from number 41-42 to 50. Inspired by English country gardens and architecture, the shop features oak, brass and stone fittings as well as a large dry stone wall in the centre of the open layout. Georgia Fendley, Mulberry's Brand Director, describes it as "the antithesis to a slick luxury shopping experience" that Bond Street shoppers are more used to.
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