Stefani is teaming up with US brand Target to create Harajuku Mini, a Japanese inspired clothing range for children. The spin-off from her Harajuku Lovers apparel and accessories line will be aimed at younger children as well tweens and is set to hit stores in the autumn.
Speaking to WWD, Stefani shared her excitement around the new project. "I've always wanted to do a cool children's fashion line inspired by the supercute and playful kid's clothing you find in Japan. The whole idea is about being creative, expressing your own individuality and having fun getting dressed".
We're sure Stefani's "supercute" children have had fun testing out mum's new design project. Look out for the collection when it arrives online at target.com in November.