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TOWIE's Lydia And Arg Get Egged For Cadbury Campaign

The Huffington Post UK    
First Posted: 18/01/12 17:13 GMT Updated: 18/01/12 17:33 GMT

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While The Only Way Is Essex's James 'Arg' Argent has probably imagined his girlfriend Lydia Bright covered in chocolate many a time, it's unlikely he's ever dreamed of her covered in eggs.

Well Arg, now you can see what your missus looks like all covered in white goo...

The TOWIE star gets splattered across the face with Creme Egg as they team up to front an advertising campaign for the Cadbury's Easter treat, which sees them both covered in the fondant goodness.

The pair are promoting The Goo Games in honour of this year's Olympics, where fans battle it out for Creme Egg prizes in a series of games on Facebook.

While Lydia may look like a victim of a Fun House style gunging in one pic, the other shows her vamping it up with the goo to pay homage to Nigella Lawson, as she recreates the sultry chef's Stylist magazine cover from December.

Is it a little bit wrong we want to lick Lydia's face?

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While The Only Way Is Essex's James 'Arg' Argent has probably imagined his girlfriend Lydia Bright covered in chocolate many a time, it's unlikely he's ever dreamed of her covered in eggs. Well Arg...
While The Only Way Is Essex's James 'Arg' Argent has probably imagined his girlfriend Lydia Bright covered in chocolate many a time, it's unlikely he's ever dreamed of her covered in eggs. Well Arg...
While The Only Way Is Essex's James 'Arg' Argent has probably imagined his girlfriend Lydia Bright covered in chocolate many a time, it's unlikely he's ever dreamed of her covered in eggs. Well Arg...
While The Only Way Is Essex's James 'Arg' Argent has probably imagined his girlfriend Lydia Bright covered in chocolate many a time, it's unlikely he's ever dreamed of her covered in eggs. Well Arg...
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my fair lady
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12:01 PM on 02/13/2012
get rid of arg what a waste of space , lydz get a new man you deserve it. the comments arge made at gemmas party about lyds dropping her draws for him were awful its no wonder nobody else wants him, and diags where did you find him what a mess him and joey are turning this series into a pantomime with their childish antics , joey you were reem until diags arrived want a new woman joey get rid of diags. got to say the whole series this time is rubbish
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