Remember the Eva Herzigova "Hello Boys" Wonderbra ad that was blamed for a heap of traffic accidents? We thing we might have found the male equivalent...
Yup, David Beckham is in his skivvies, towering over traffic in New York. We're assuming he will now be the subject of many a tourist photo (including ours as we're off to NYC for fashion week very soon!)
One thing we would like to point out though is that the circular cutout that H&M have decided to use for the David Beckham name branding is framing the footballer's nipple in a slightly disconcerting fashion.