For those not in the know, the Kony 2012 video has now been watched 100 million times in just four days, making it the most successful viral video of all time.
But as we're a comedy site, we're not going to wade into the serious issues here - instead, we're concentrating on the humourous stylings of The Daily Show's Jon Stewart and his comedic companions, Al Madrigal and Jessica Williams, as they riff on how the Kony 2012 video has taken hold of the internet's collective conscience.
Poking fun at the youth of today and how they'll only pay attention to anything if it comes in the form of a new viral video, it boasts a brilliant cameo from another viral video phenomenon, 'Ultimate Dog Tease'.
And you're one of the precious few on the planet who hasn't watched that particular talking hound-based viral hit, here it is for you below, because we love it so much. Almost as much as we love Jon Stewart, in fact.