A dad punished his three-year-old daughter for 'pooping' in the shower by making a placard for her to wear admitting her mess-up - and if that wasn't humiliating enough, he then posted the image on the internet.
The man uploaded the photo of the little girl to reddit.com, and titled it 'She's So Proud of Herself!'
It even appeared that the child had been forced to sign the 'confession' on the placard.
The pyjama-clad toddler is shown smiling and no doubt totally unaware of the wording on the sign around her neck.
It reads 'I pooped in the shower and daddy had to clean it up. I hereby sign this as permission to use in my yearbook senior year.'
Outraged viewers on Reddit branded the dad 'sick' and that he had 'exploited' his 'poor toddler daughter'. One reader said it was 'disturbing'.
What do you think? Very slightly funny or a joke at a child's expense.
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Dad posts open online letter to his son after he finds porn on his computer. Would you do the same?