Mo Farah is known not just nationwide but worldwide, or so we assumed after his two golds at the London 2012 Olympics. WDSU anchor LaTonya Norton evidently hadn't, when she asked the runner whether he had run before.

After winning the New Orleans half-marathon, the Olympian, who won the race in a record one hour 59 seconds, is (surely?) mistaken for an unusually plucky amateur runner

"Haven't you run before?" Norton asks.

"Sorry?" is Farah's reply, as he edges closer. She should be sorry.

"Haven't you... run before? This isn't your first time?"

Cringe away.

Loading Slideshow...

  • Farah record launch

    Mo Farah, launches his first ever single at Westfield Shopping Centre, in White City, London, the runner's single 'Do the Mobot,' features fans and celebrities showing off their moves and is hoping to make Christmas number One with 28p from every purchase going to the Mo Farah Foundation, to help build an orphanage in East Africa in 2013.

  • Sport - BBC Sports Personality of the Year Awards 2012 - ExCeL Arena

    Gary Lineker does the 'MoBot' on stage during the BBC Sports Personality of the Year Awards 2012 at ExCeL Arena, London.

  • Sport - BBC Sports Personality of the Year Awards 2012 - ExCeL Arena

    Mo Farah does the Mobot with his daughter Rihanna alongside his wife Tania as they arrive for the Sports Personality of the Year Awards 2012, at the ExCel Arena, London.

  • Sport - BBC Sports Personality of the Year Awards 2012 - ExCeL Arena

    Mo Farah does the Mobot with his daughter Rihanna as they arrive for the Sports Personality of the Year Awards 2012, at the ExCel Arena, London.

  • London Olympic Games - Day 15

    Great Britain Mo Farah celebrates with Usain Bolt victory in the Men's 5000m final on day fifteen of the London Olympic Games in the Olympic Stadium, London.

  • Pride of Britain Awards - London

    The Prince of Wales with members of Team GB and Paralympic BG doing the 'Mobot' at the Daily Mirror Pride of Britain Awards 2012 in central London.

  • Athletics - Samsung Diamond League - Aviva Birmingham Grand Prix - Alexander Stadium

    Great Britain's Mo Farah celebrates with the "Mobot" after winning the 2 mile race at The Birmingham Grand Prix

  • Athletics - Samsung Diamond League - Aviva London Grand Prix - Day One - Crystal Palace

    Great Britain's Mo Farah celebrates winning the Men's 5000 Meters

  • GQ Men Of The Year Awards - London

    Mo Farah with Icon Of The Year Robbie Williams at the 2012 GQ Men Of The Year Awards at the Royal Opera House, Bow Street, London

  • Soccer - Football League Charity Mascot Race 2012 - Doncaster Racecourse

    Burton Albion mascot Billy The Brewer, following the Football League Mascot Race, in support of Prostate Cancer UK.

  • Rugby Union - Aviva Premiership - Harlequins v London Saracens - Twickenham Stoop

    Mo Farah does the Mobot with the Harlequins mascots and daughter Rihanna during the Aviva Premiership match at Twickenham Stoop, Middlesex.

  • London Olympic Games - Athletes Victory Parade

    Long distance runner Mo Farah makes his trademark "Mobot" gesture as he takes part in a parade through London, celebrating Britain's Olympic and Paralympic sporting heroes.

  • London Olympic Games - Athletes Victory Parade

    Gold medal winning athlete Mo Farah performs a mobot during the London 2012 Victory Parade for Team GB and Paralympic GB athletes in London.

  • BBC Last night of the Proms

    The choir perform Mo Farah's "MoBot" gesture as Jiri Belohlavek conducts the orchestra at the Royal Albert Hall, during the finale to the BBC Last Night of the Proms 2012.

  • Thomas and Friends premiere - London

    Mo Farah arriving at the premiere of Thomas and Friends, Blue Mountain Mystery at Vue Cinema Leicester Square, London.

  • World Hunger Summit

    Prime Minister David Cameron with newly crowned double Olympic champion Mo Farah (right) outside 10 Downing Street in London for the "hunger summit" photocall.

  • London Olympic Games - Day 15

    Great Britain Mo Farah (left) celebrates his victory in the Men's 5000 metres with Jamaica's Usain Bolt, on day 15 of the London 2012 Olympics.

  • Athletics - 2012 European Athletics Championships - Day One - Helsinki Olympic Stadium

    Great Britain's Mo Farah celebrates winning the Mens 5000m during day one of the 21st European Athletics Championships at the Helsinki Olympic Stadium, Helsinki.

  • Athletics - Aviva Trails and Championships - Day One - Alexander Stadium

    Mo Farah celebrates winning his 1500m heat during the Aviva Trails and Championships at the Alexander Stadium, Birmingham.

  • London Olympic Games - Day 15

    Great Britain Mo Farah after victory in the Men's 5000m final on day fifteen of the London Olympic Games in the Olympic Stadium, London.

  • London Olympic Games - Day 15

    Great Britain's Mo Farah celebrates after winning the Men's 5000m Final during Day 15 of the London 2012 Olympics at the Olympic Stadium, London.

  • London Olympic Games - Day 8

    Great Britain's Mo Farah (left) celebrates winning Gold in the Men's 10,000m Final alongside Greg Rutherford who won Gold in the Men's Long Jump during day eight of the London Olympic Games at the Olympic Stadium,, London.

  • London Olympic Games - Day 8

    Great Britain's Mo Farah celebrates winning the Men's 10,000m final at the Olympic Stadium, London, on the eighth day of the London 2012 Olympics.

  • Olympics Day 15 - Athletics

    LONDON, ENGLAND - AUGUST 11: Usain Bolt of Jamaica celebrates crossing the finish line ahead of Ryan Bailey of the United States to win gold and set a new world record of 36.84 during the Men's 4 x 100m Relay Final on Day 15 of the London 2012 Olympic Games at Olympic Stadium on August 11, 2012 in London, England. (Photo by Mike Hewitt/Getty Images)

  • Olympics Day 15 - Athletics

    LONDON, ENGLAND - AUGUST 11: Gold medalist Mohamed Farah of Great Britain poses on the podium during the medal ceremony for the Men's 5000m on Day 15 of the London 2012 Olympic Games at Olympic Stadium on August 11, 2012 in London, England. (Photo by Stu Forster/Getty Images)

  • London Olympic Games - Day 15

    Great Britain's Mo Farah celebrates winning the Men's 5,000m Final on day fifteen of the London Olympic Games in the Olympic Stadium, London.