Of all the things you can say about the modern world, the idea that it lacks ways to find where you're going is not one of them.
Sure, we already had maps, compasses, the stars and human intuition. Recently we've added in-car GPS, smartphone maps, Google Now and wearable computers.
But for many it's still not enough - which is apparently why the Navigate Jacket exists.
A tech experiment by the aptly named Wearable Experiments, the coat hooks up to your phone and then lights up in various places when you need to turn left or right.
"The companion app stores relevant destinations and uploads the directions to the jacket which gives turn by turn directions. Then the wearer can walk unimpeded with instructions being visualised on the sleeves of their jacket.
Stylishly designed with Navigate features tailored into the sleeve, the lights indicate how far to the next turn and the current stage of the journey. Vibrations alert the user when to turn and in which direction.
The technology built into the jacket is subtle and unobtrusive and most importantly for this target market, the design is appealing - it's a fashion garment not just a functional device, created for the retail explorer."
Take a look at how it works, above.
