Alexa Chung Launches Kale Nail Polish

Alexa Chung Launches Kale Nail Polish

Along with coconut oil and bee venom, leafy green superfood kale is 2014's most popular ingredient.

Stars love it (Scarlett Johansson, Jennifer Aniston and Gwyneth Paltrow swear by kale rich-diets), there's a t-shirt line telling us to eat more of the stuff and now you can even wear it.

How? Alexa Chung, the new face of Nails Inc, is launching a collection of polishes for the brand infused with the plant. Stay with us...

It revealed the face behind its "NailKale" campaign with this Instagram picture of the star on Wednesday.

Superfood ingredients aside, the new polishes have also been packaged in bottles designed by French creative director Fabien Baron and there will be six textured colours to choose from when the line launches in August.

Vogue confirmed the collection will include "two glitter polishes named Alexa Sequins and Alexa Camo and a reworking of the brand's leather polish".

In addition, four of Nails Inc's bestsellers - as well as its Regenerating Complex - have been enhanced with kale extract "for colour with conditioning benefit".

And if there's one person we can expect to be wearing "NailKale", it's Alexa.

"In my own time, manicures and generally doing my nails is the only part of grooming I can really get into - it's probably partly from living in New York where women get regular manicures as a matter of course," she told Vogue.

Nail polish that's good for you? Something tells us it's going to be a sell out.

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