Backpacks have been on the scene forever.
There were the low-slung, beaten up sport styles we wore through school, then the black leather vintage ones that got us through university - and now, thanks to Spring/Summer 2014 collections, the backpack has has become the practical alternative to the designer handbag.
The 1990s trend has championed the backpack in a big way with designers such as Chanel, Alexander Wang, Tory Burch and DKNY showcasing incredible styles on their catwalks. Think everything from popping bright graffiti styles a la Karl Lagerfeld to luxe leathers, punchy prints and fringing.
The backpack's sleek, statement-making update has some very credible advocates too.
Cara Delevingne and Diane Kruger have been seen with Chanel's graffiti canvas style, and then there's Ryan Gosling, Rita Ora, former Russian Bazaar fashion editor Miroslava Duma and Rihanna who have been on the backpack bandwagon for months.
So, what's all the fuss about? It's a bag that's both fashionable and completely practical. The backpack promises to carry all your worldly possessions (namely, the hoards of stuff we need on us everyday) without breaking our backs.
No really, new designs are all about support, functionality and improving posture, because, carrying all your baggage on one side is exactly where those aches, pains and strains come from. Not cool.
Nike even has a new line of running backpacks that are hot on comfort and stability, plus you can you can slide your laptop into them if you're a lady who runs to and from the office.
Want to go hands-free in style? Shop our edit below and just to clarify, the look is less backpacker, more trendy-and-you-know-it street wear.