Kim Kardashian has apparently hired Sarah Jessica Parker's publicist to help reinvent the reality star.
So rumour has it that Kim K is trying to reinvent her look and is taking inspiration from SJP and according to US website RadarOnline Kim recently hired Ina Treciokas as her new publicist.
A source is quoted as saying that Kim wants to be seen as sophisticated and known for high-end fashion.
"She is trying to buy her reinvention by employing SJP's team," the source said.
Now we all love a bit of SJP, so we can't really blame her.
According to the website, the Keeping Up With the Kardashian star / Kanye West's baby mumma, may even look into adding more members of SJP's team including her stylist and hairdresser.
Kim's been going under the radar since giving birth to baby North West in June.
Did you see SJP's amazing dress earlier this week? It reminded us of her days spent as her old alter ego Carrie Bradshaw. Oh the memories.
Let's have a look at some pics of lovebirds Kim Kardashian and Kanye West...