A mum saved her four-year-old son's life after watching The Chokeables safety advert on Facebook.
Little Alex Thys started turning blue after a crisp got stuck in his throat at home in Blythe Bridge, Staffordshire.
His 44-year-old mum Melanie found him motionless but she sprang into action when she remembered the 40-second St John's Ambulance clip she'd seen on the internet.
Using techniques from the animated film, Melanie firmly patted Alex on the back to dislodge the blockage – and save his life.
Melanie told her local paper: "My adrenaline kicked in and I automatically knew what I had to do thanks to 'The Chokeables' advert that I had seen the other week.
"I lay Alex along my arm with his head slightly lowered and firmly patted his back.
"It took about five back blows before he made a sound and then thankfully he was sick and managed to breathe again. I was just so relieved that I knew what to do.
The Chokeables, which features stars celebrities David Walliams, David Mitchell, Johnny Vegas and Sir John Hurt, has been viewed more than 2.8 million times on You Tube.
Story continues after video...