Reet Aus Fashion designer and environmentalist

Designer Reet Aus (Phd) is dedicated to slow fashion and her upcycled collection is entirely made from post-production leftovers. She keeps proving that clever design can salvage mountains of unused textiles and the natural resources spent to produce them.
She has developed an industrial upcycling method UPMADE® that involves complete lifecycle analysis of the garments. UPMADE® is also one of the finalists in Ecolab Award of Circular Economy Digital Disruptor 2017.
The method enables to circulate the leftover materials back to production inside the same factory. Most mass-production manufacturers are left with average 18% of pre-consumer textile waste that ususally is taken to landfill or burned.
Each garment in Reet Aus collection saves on average 75% water, 88% energy and creates 80% less CO2.