Parents and the media have been up in arms this week with news of high street stores like Primark and Peacocks selling 'sexy' clothes aimed at young children. Padded bikinis and knickers sporting slogans like "You've Scored" have been created for children as young as seven-years-old.
This isn't the first time something like this has happened. I remember news stories from a decade ago where certain stores were criticised for aiming adult outfits at young children. Celebrities like Katie Holmes and Katie Price have both been bashed in the media for dressing their daughters up in make up and high heels.
The backlash against these types of clothes have led to a return to some more traditional childrens outfits. Brands like Bread and Jam offer a range of old-fashioned clothing ranges for little girls (the prime target of the various inappropriate clothing ranges)
This limited edition Runaway dress on the right is £35.
The pick-a-pocket dress on the left has a similar style to the Runaway dress, but with the added benefit of a little front pocket. It's another limited edition dress, and this one is only £29.
Layer them over longer sleeved tops for the colder months and with a short sleeved top for the summer months, and you've got a demure yet cute look.