First there was H&M and Topshop, now Accessorize has got in on the action launching its own stylish make-up and beauty range. So if you're like MyDaily, which can rarely go past the door without coming out with some new bling, get ready to add some seriously covetable nail varnish, lipstick and eye colours to your shopping list.
Accessorize
Launching at the end of September, there's five fashion-led collections in the range – With Love is the core collection, while there's four seasonal trends, which will all be available for a limited time and get updated regularly throughout the year, plus Boho bath and body products.
Rock Star is full of high impact colours, dramatic nails and glam looks, while Exotic Brights is Indian inspired, with some stand-out Glitter Eye Crayons. Illusion has a hint of shimmer in all the products, with bronzy purples, perfect for autumn, and Je T'aime is inspired by Paris, heavy on the classic chic pastels.
With products starting at £3, and nothing over a tenner for some of the gift sets, there's some great bargains. But, best of all, you don't have to lose the quality. The baked bronzers, blushers and eyeshadows all have a fantastic smooth texture and a subtle mix of colours that makes them look a lot more expensive.
The cream-to-powder eyeshadows go on smoothly but don't crease after five minutes, and the nail polishes are designed to look great after one coat. Throw in some bang on trend shades – especially the true 40s red lipstick - and all we can say is, Topshop, watch your back!
Available from Superdrug, Accessorize online and flagship Accessorize stores.