Matt Damon appeared on the Today show on Wednesday. Apparently he was promoting the movie We Bought A Zoo in which he co-stars with Scarlett Johansson. What we think he's really doing is flying the flag for so-naff-it-might-come-full-circle-and-be-cool-again Christmas jumpers.
Matt Damon gets festive on the Today show. Photo: AP
There's so much going on it's hard to know where to start so we'll just say, if Andy Warhol had given up screen printing Marilyn Monroe pictures in favour of knitting portraits of Santa, this would be the result.
The Today show would have you believe that this was all for the programme's "ugly sweater" section but we reckon Matt probably wears it on a daily basis - after all, what's the point of being a dad if you can't wear embarrassing jumpers at Christmas?
And if you'd like a festive sweater of you own have a peek at the gallery below for some seasonal suggestions: