Coca Cola And Pepsi Change Recipe To Avoid Cancer Warning

Coca Cola Change Recipe

The Huffington Post UK   First Posted: 9/03/2012 07:42 Updated: 9/03/2012 09:02

Drink giants Coca Cola and Pepsi have altered their recipes in order to avoid having to display cancer warnings on their products, they announced on Thursday.

The new recipe for the caramel colouring used in the drinks has been changed to comply with California laws. The state has added 4-methylimidazole (4-MI), an ingredient used in the fizzy drinks recipes, to its list of carcinogens.

The manufacturing process will be modified in order to reduce the levels of 4-MI which can formed during the cooking process.

"While we believe that there is no public health risk that justifies any such change, we did ask our caramel suppliers to take this step so that our products would not be subject to the requirement of a scientifically unfounded warning," Coca-Cola representative Diana Garza-Ciarlante told the Associated Press news agency.

The change, which has already been introduced in California, will now be rolled out across the US as manufacturers claim the alteration makes the drinks more efficient to manufacture.

The drinks have been linked to cancer in mice and rats but an individual would need to drink 1,000 cans of Coke or Pepsi to take in the same dose of the chemical given to animals in the lab tests, according to the US Food and Drug Administration.

The American Beverage Association (ABA), which represents the drinks industry, said its member companies would continue to use caramel colouring in their products but alterations were being made to adhere to Californian standards.

"Consumers will notice no difference in our products and have no reason at all for any health concerns," the association said in a statement.

California's Office of Environmental Health Hazard Assessment requite any produced containing a level of 29 micrograms of 4-MI had to bear a cancer warning label. According to a study by the Centre for Science in the Public Interest (CSPI) the soft drink cans contained levels nearing 140 micrograms in each 12-ounce can.

But the ABA scoffed at the research, saying it was nothing more than CSPI scare tactics.

"In fact, finds of regulatory agencies worldwide ... consider caramel colouring safe for use in foods and beverages," it said.

According to Beverage Digest, Coca Cola and Pepsi account for nearly 90% of the fizzy drinks market.

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04:47 AM on 07/25/2012
aspartame has not been banned in the usa as of 7/24/12 FYI satchman99
from a texan who has been in stores and seen it
10:54 PM on 03/09/2012
I think the point of how much cancer should be looked at more, this post doesn't really go in depth but at least it brings up the point - http://retardnews.com/2012/03/09/coke-pepsi-reduce-cancer-in-soda/
I'm a hard core soda drinker, so less cancer is a good thing for me - ha ha
photo
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Norman Mitchison
01:23 PM on 03/09/2012
Will it change the flavour as well?
tcny
Fixing a hole where the rain gets in...
05:20 PM on 03/09/2012
Not likely, since most artificial colorings are designed to not affect taste.
11:06 AM on 03/09/2012
Has anyone got any sticky labels, for the coke can inhabiting my kitchen table?
10:23 AM on 03/09/2012
Why are they still allowed to sell this muck? corperations corperations corperations corruption!
10:13 AM on 03/09/2012
Health warnings are irrelevant they should be made to put one warning on the label only.

"It tastes like crap"
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10:11 AM on 03/09/2012
aspartaine has now been banned in usa so why is it still allowed here?
11:10 AM on 03/09/2012
Because big corporations--those pushing new markets in clapped out Western countries and their future profits in the third world--don't give a toss about people's health.
09:24 AM on 03/09/2012
I never Liked the Stuff - it always gave me a headache - Stoped drinking it 20 years ago - infact i don't drink any fizzy drinks now.
09:05 AM on 03/09/2012
I'll just stick to Irn Bru.
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SATCHMAN99
08:53 AM on 03/09/2012
It cleans old coins..so what is it doing to your insides? The stuff is toxic don't drink it!! Oh an dapart from the fact that the diet contains Aspartaine.Linked with other health problems.No wonder our society has had a major increase in cancers over the years.
majdf18148
I have nothing to declare but my curiosity
11:42 AM on 03/09/2012
It's aspartame that you are thinking of and the lab tests conducted on it were inconclusive unless you ate about 1-2 kgs of the stuff daily. Re the rusty penny story, that is true I did it myself as a kid and wondered the same as you until I found out that the acids and digestive juices we have make extremely light work of anything in coke or its derivatives. If we all knew how many daily foodstuffs we ingest have toxins or cargogenics in them, in whatever minute amounts, we wouldn't eat or drink half what we do. Truth is our bodies deal very successfully with most of these additives et al and much of this stuff is reguritated and a bit scare mongering.
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SATCHMAN99
12:36 PM on 03/09/2012
Strange how Aspartame is banned in the USA though!!
08:02 AM on 03/09/2012
They tried changing the recipe before and Coca Cola sales dropped dramatically. In the US, there was even a campagn to get the old recipe returned and this is what eventually happened. The difference this time of course is that Pepsi are also changing their recipe. Wait and see but sales reports will show whether it's been a good idea or not.
tcny
Fixing a hole where the rain gets in...
05:24 PM on 03/09/2012
The "New Coke" issue was a deliberate change in the taste -- sweeter, with less of an acidic bite. It failed precisely because the flavor changed.

This change is not intended to change the flavor, just how the caramel coloring is manufactured.

Personally, Coke hasn't tasted right since they stopped using cane sugar and switched to High Fructose Corn Syrup (HFCS). Plus HFCS puts a greater metabolic burden on the liver, among other health concerns.
07:00 PM on 03/09/2012
I don't doubt you but I cannot say whether the taste has changed or not since I don't drink Coke, or Pepsi.
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08:01 AM on 03/09/2012
still need

obesity warning

kidney damage warning

bladder problem warning

addiction (caffine) warning
tcny
Fixing a hole where the rain gets in...
05:25 PM on 03/09/2012
You forgot liver damage warning (from HFCS).
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07:37 AM on 03/11/2012
Yes.

and damage to stomach lining; ever seen a piece of fatback dropped into cola?