Microsoft Unveils New Look Logo (VIDEO)

Which Tech Giant Has A New Logo?

Microsoft has unveiled a new logo and brand identity.

And no, it isn't that different.

But the new look really is a milestone - it's the first time in 25 years that the company has made such a big change.

Microsoft's Jeff Hansen, general manager of brand strategy, said:

"From Windows 8 to Windows Phone 8 to Xbox services to the next version of Office, you will see a common look and feel across these products providing a familiar and seamless experience on PCs, phones, tablets and TVs."

The new logo uses the font "Segoe", which is the same as used in its products.

As for the symbol, the company said that it is "important in a world of digital motion. The symbol's squares of color are intended to express the company's diverse portfolio of products".

Above: Microsoft's new logo (top) compared to its old one (bottom)

Close

What's Hot