She's blonde, she's beautiful, she's famous, she's topless and she's in her knickers.

TV starlet and model Joanna Krupa ticks those PETA boxes alright - until your gaze drifts down to her nether regions, where poking out the sides of those frilly pink knickers are overgrown tufts of hair.

"Fur Trim: Unattractive" screams PETA'S latest collaboration with the Real Housewives of Miami cast member, who has posed twice before for the group.

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Pubic scare: Joanna Krupa in her latest PETA ad

Um, so we think we get the gist of what PETA's trying to say, but is suggesting a woman's untrimmed pubic hair is sexually repellent and akin to wearing the parts of a dead animal quite the way to go about it?

Krupa, via a press release from PETA, says: "I wanted to do this campaign to keep talking to people about how bad fur is. Stop! Fur is not sexy. It's not cool.

"You're walking down the street wearing fur—you really look like an idiot!"

Hmmm. Does that mean you look like "an idiot" if your pubic hair is not perfectly groomed and concealed within the confines of your teeny tiny lacy pink knickers?

Female pubic hair is one hot potato at the Huffington Post UK at the moment. On Monday blogger BJ Epstein expressed dismay at Cameron Diaz's "hilarious" anecdotes about forcibly trimming a friend's pubic hair.

Noting Movember is the month men are encouraged to grow a 'tache, she slams down the gauntlet and challenged women to follow suit - on their lower lips.

We might even suggest that a "proper muff" should, in the words of Caitlin Moran, look "as if she has a marmoset sitting in her lap."

Don't think Krupa and PETA would approve...

Check out a behind-the-scenes video from Joanna Krupa's PETA photo shoot, along with more photos of the model, below.

PICTURES: Click here to see ladies growing armpit hair to raise awareness of body image

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  • Joanna Krupa PETA

  • Joanna Krupa PETA

  • The Real Housewives of Miami Season 2 VIP Launch Party

    Joanna Krupa The Real Housewives of Miami Season 2 VIP Launch Party The Forge Restaurant Miami, Florida. September 9, 2012 © Argoimages/jpistudios.com 310-657-9661

  • Samsung Galaxy Note II Beverly Hills Launch Party

    LOS ANGELES, CA - OCTOBER 25: TV personality Joanna Krupa attends the Samsung Galaxy Note II Beverly Hills Launch Party on October 25, 2012 in Los Angeles, California. (Photo by Jason Merritt/Getty Images for Samsung)

  • Nintendo Celebrates Mother's Day Weekend With A nintendogs + cats Event

    BEVERLY HILLS, CA - MAY 07: Actress Joanna Krupa attends nintendogs + cats event in Beverly Hills over Mother's Day weekend on May 7, 2011 in Beverly Hills, California. (Photo by Chris Weeks/Getty Images for Nintendo)

  • Lea & Roy Black Present the Blacks' Annual Gala 2012 - Arrivals

    Joanna Krupa Lea & Roy Black Present the Blacks' Annual Gala 2012 - Arrivals Fontainebleau Miami Beach Miami Beach, Florida. March 24, 2012 © Argoimages/jpistudios.com 310-657-9661

  • The Cindy Crawford Propel Zero to 1000 Celebrity Dog Walking Event

    Cindy Crawford, Joanna Krupa The Cindy Crawford Propel Zero to 1000 Celebrity Dog Walking Event The Church Estate Vineyards Malibu, California 04/02/11 © Jennifer Graylock/jpistudios.com 310-657-9661

  • 2011 Maxim Hot 100 Party With New Era, Miller Lite, 2(x)ist And Silver Jeans Co. - Red Carpet

    HOLLYWOOD, CA - MAY 11: Model Joanna Krupa arrives at the 2011 Maxim Hot 100 Party with New Era, Miller Lite, 2(x)ist and Silver Jeans Co. held at Eden on May 11, 2011 in Hollywood, California. (Photo by Jason Merritt/Getty Images For MAXIM)

  • The Cindy Crawford Propel Zero to 1000 Celebrity Dog Walking Event

    Joanna Krupa The Cindy Crawford Propel Zero to 1000 Celebrity Dog Walking Event The Church Estate Vineyards Malibu, California 04/02/11 © Jennifer Graylock/jpistudios.com 310-657-9661

  • Victoria's Secret Bombshells Celebrate The Reveal Of The What Is Sexy? List At The Beverly In Los Angeles

    LOS ANGELES, CA - MAY 12: Marta Krupa and dancer Joanna Krupa attend The Reveal of the What Is Sexy? List celebrated by Victoria's Secret Bombshells at The Beverly on May 12, 2011 in Los Angeles, California. (Photo by Charley Gallay/Getty Images for Victoria's Secret)

  • Ciroc Vodka, OK! Magazine & Step Up Women's Network Women Of Music Celebration - Arrivals

    HOLLYWOOD, CA - FEBRUARY 11: TV personality Joanna Krupa attends Ciroc Vodka, OK! Magazine & Step Up Women's Network Women of Music Celebration at The Colony on February 11, 2011 in Hollywood, California. (Photo by David Livingston/Getty Images)