Bold, bright lipstick is a beauty trend that's not going anywhere. From the catwalk to the red carpet, the loud mouth pout is a makeup favourite and what better time to try out some serious colour-popping than during the Summer months (it's time to defy the wet weather).
Still not convinced? Look to our favourite celebrity fans of the loud lip. Marion Cotillard and Liv Tyler have recently been snapped with perfect tomato red pouts, while Kate Bosworth's effortlessly chic style wouldn't be complete without her hot pink smile. (Top tip: keep eye makeup simple for a Bosworth-esque look).
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If your feeling inspired to be confident with your colour, shop six of our favourite statement shades below: