How much do we love The Canadian Institute of Diversity and Inclusion? Specifically: how much do we love this advert they made?

Because this is a PSA with a humorous-but-serious point: to raise awareness of the treatment of gay people in Russia, an issue which has been brought to the forefront due to the country hosting the Winter Olympics in Sochi.

So as the Games begin, we can think of no better way to pass a few minutes than by watching the clip above and then heading over to your Facebook page to change your profile picture to a silhouette of two lugers.

SEE ALSO: Putin Orders Changes To Winter Olympic Events

(Via HuffPost Gay Voices)

Also on HuffPost:

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  • Vladimir Putin bare-chested

  • Vladimir Putin bare-chested on a horse

  • Valery Leontiev

  • t.A.T.u.

  • Mischa the bear

  • Saint Basil's Cathedral

  • Their wrestlers...

  • ...gymnasts...

  • ...and ballet dancers.

  • Their traditional costumes

  • Their traditional dances

  • Their 2008 Eurovision entry by Dima Bilan

  • Their 2011 Eurovision entry by Alexey Vorobyov

  • Their soldiers