We defy you to find anything on the internet quite as joyful as this lady with the birthday present she bought herself.
Candace Payne purchased the Star Wars Chewbacca mask while returning some items to a local shop near Dallas, Texas.
She broadcast a Facebook Live video from her car while parked outside the Kohls department story - and the results were magical.
Her video went on to break the record for most-watched Facebook Live video ever.
Payne told the BBC: ""That's just crazy. I'm just laughing - in all honesty, that is ridiculous. I've looked at the number of views and it just seems like someone is just playing with a calculator."
She added: ""I could see myself in the camera, and I saw this view and I could not stop laughing at how gleeful Chewbacca looked. I thought 'Chewbacca's found his joy!'"