Staying young and attractive certainly seems to be hugely important in today's society. It's difficult to imagine anyone bemoaning the fact that they're beautiful; being physically attractive is considered fortunate, and when beautiful people to complain about their beauty, it seems ungrateful almost.
When I first began in this industry, hair extensions were the reserve of only showbiz pop-sters actors and film stars like J Lo, Beyonce and countless others who trot up onto a different red carpet daily, rocking yet another new and different hairstyle - changing colour, style and even the length of their hair.
There are a lot of articles going round about the difference between "being hot" or "being beautiful" as a woman, and usually in those articles, men get slagged off for liking a hot and sexy woman, but what is wrong with that?
Blue was a strong catwalk look so don't dismiss the power of navy as a great daytime alternative to black. You get all the definition of black but softer - great for the morning after, as blue really brightens the whites of your eyes, belying lack of sleep.
It's not fair that parents of little girls start fretting when their daughters are seven or eight, thinking that no man will ever fall in love with them because of their dark skins; it's not fair that girls feel the need to cake themselves with skin-lightening creams and painfully mismatched powders in an attempt to feel beautiful.
Additional sweating, the bacteria transferred from the gym equipment to your face by your hands, working out while wearing make up and exposure to the elements from exercising outside can lead to spots or weather damaged skin. It's a strong look, and one I'm sure you're keen to avoid.
Not content with instructing us that our vaginas are too hairy (wax them!), stinky (Vagisil!), oozy (pantyliners!), and haggard (vagacials!), the beauty industry is now reaching whole new heights and coming after our reproductive organs.
I'm not asking you to eff your beauty standards, I'm asking you to eff your preconceived notions. Understand that not a day has gone by in the past eighteen years in which I haven't been cussed and tutted at and judged for looking the way I look, yet I still get up and go into the world and try to be the best version of myself.
You'll step out of the lift and straight into a scented-candled oasis of calm and quiet. Set over two floors, the spa feels indulgently spacious, with huge changing rooms and relaxation areas.
Wearable technology should mean more than Nike+ or Apple Watch. It should also mean technology that allows you to create and decide what to wear.
Even when I had four wisdom teeth extracted and my face was all puffed up and swollen, you said I looked beautiful. You were helping me replace the ice packs on my face and you smiled because you said you liked looking after me.
Whilst its nice to have a dresser full of lotions and potions, real beauty starts from the inside. There's no point in spending £100's of pounds on the latest anti-wrinkle cream if you're going to fill your body full of junk food. So, try adding these super foods to your diet and eat your way to great skin...
One of the biggest fears when going bald is what other people will think. I used to ask myself questions like "Will people make fun of me?" "Will I be attractive?" "Will people think I look weird?"
We suffer through Blue Monday, woeful winds stronger than Channing Tatum doing squat thrusts with Geoff Capes and days greyer than Christian Grey lying on a grey bed in a grey room, crowing about all the shades of grey he can think of, like a depressed Dulux colour chart.
The latest trends in fashion lenses, including controversial "anime eye" lenses and even cosmetic eyeball tattoos, are to be approached with caution if you value the long term health of your vision.
I often hear people talking about the fact that wearing make-up means you have no self-confidence. I have to say, I disagree with that. It can of course be said that some use cosmetics to cover themselves up to a degree. I know, because I used to do it.