If you're a debut author and not exactly awash with cash (like me), it's tempting to ask your friend's brother/sister/cousin who has a bit of experience with Photoshop to whip something up for you - but I'd avoid this. I worked with a graphic designer on mine and in the end we went for something fairly simple but striking
My writing straddles too many genres to be categorised. So I turned Indie. However, when my self-published, first novel made it to the Amazon bestseller list, I realised I had a niche: a group of readers around the world who liked what I wrote. They wanted to know what it meant to come of age in a complex environment like India.
Of course I could just go and seek out a pirate version of the book. I'm sure that someone has already ripped the Kindle version of the book and made it freely available on a pirate website, but I'm a writer myself. I know that people who put months of effort into books deserve to get something for their efforts.
I've kicked around the publishing game for a while. In the past decade I've had two books published by traditional publishers, and four by digital publishers. On the flip side, I've collected more rejections than I can count. I've experienced the high's and the low's, and now I'm going to share with you some of what I've learned...
I love the pursuit of a book. Perusing the selection of a bookshop, running my finger along the spines and looking at the artwork and the blurbs. Judging every book by its cover. It's something to do alone, become absorbed in the task, every bookshop has a gem in the dirt for you. Just enjoy the dig.
Criticism is great and without it there'd be a lot less motivation for humans to push themselves and keep coming up with better films, better ways of farming, better cars and better air travel, but empty, meaningless remarks don't help anyone. And if the authors of such remarks are being honest, it doesn't help them either.