UK

Ferrari Sales Race Off In Record Year Amid Growing UK Demand

19/02/2014 11:35 GMT | Updated 19/02/2014 11:59 GMT
Dave Thompson/PA Wire
File photo dated 16/03/11 of a Ferrari badge on a car as the Italian supercar company raced to a record year in 2013 on the back of expanding UK sales.

Ferrari has enjoyed a record year thanks to a growing demand in Britain for the Italian supercar.

The Italian firm revealed an all-time high net profit of 264 million euros (£217 million), a 5.4% rise on 2012.

In Britain, 677 Ferraris were sold in total, with the country recently overtaking Germany as Europe's strongest market for the supercar.

The US remains Ferrari's biggest market, with more than 2,000 cars delivered there last year. However, sales of Ferrari in Italy fell to 205, with Italy now comprising just 3% of worldwide sales.

Ferrari President Luca Di Montezemolo said: “This is a very important result that comes as a direct consequence of the huge effort made by everyone.

"We wanted to maintain a high level of exclusivity, designing amazing products such as the LaFerrari, the 458 Speciale and the just launched California T, the result of significant investment in product and technological innovation.”