What does one wear to one's own lingerie launch? Well, a dress that shows off one's lingerie, of course...
Dita Von Teese was showing off her bra in the most ladylike of fashions (if that's possible) at the launch of her debut underwear collection in Melbourne earlier today.
Dita Von Teese at her lingerie launch photo call in Melbourne. Photo:Getty
As per usual, the burlesque star was immaculately turned out (peek-a-boo bra aside) in a purple wrap dress and lace heels, and was joined by three models displaying her self-designed smalls.
Dita Von Teese and her girls at the Von Follies launch for Target Australia. Photo:Getty
Von Follies by Dita Von Teese has launched in collaboration with Target Australia, and is available to buy online now.
Get your luxe lingerie fix by browsing the new Agent Provocateur Soiree collection below: