The women's Wimbledon champion Marion Bartoli has made the BBC's John Inverdale look like even more of a fool for his sexist remarks, arriving at the tournament's Winners' Ball looking every bit a "looker".
The French tennis star ditched her tennis whites and embraced the red carpet glamour in a gun metal grey dress, showing off her shiny hair and impressive tan.
Her appearance at the Wimbledon Championships 2013 Winners' Ball at on Sunday came after the broadcaster's senior presenter said she was "never going to be a looker", following her defeat of Germany's Sabine Lisicki on Centre Court.
Inverdale sparked a backlash when he told Radio 5 Live listeners: "Do you think Bartoli's dad told her when she was little, 'you're never going to be a looker, you'll never be a Sharapova, so you have to be scrappy and fight?'"
The comments sparked outrage on Twitter where one user branded the presenter a "sexist dinosaur" and another called for Inverdale to be stripped of his job.
Richard Kent said: "John Inverdale needs to go. @bbc5live Are you going to allow him to carry on? Comments re Bartoli are appalling."
Another Twitter user said: "Ooops John Inverdale maybe falling on his sword me thinks, sexist dinosaur!"
Do you think John Inverdale's mother told him when he was little, "You know, you'll always be an idiot so, um, yeah. That's it."— Hadley Freeman (@HadleyFreeman) July 6, 2013
The BBC later apologised for the comments.
"We accept that this remark was insensitive and for that we apologise," a spokesman said.
John Inverdale is, of course, earth-shatteringly beautiful. pic.twitter.com/4FDiiRrPGF— fleetstreetfox (@fleetstreetfox) July 6, 2013
Inverdale, who has now reportedly sent Bartoli a personal apology, is not the first sports presenter to make sexist 'jokes'.
One of football's leading television commentators, Andy Gray, was shown to stuff a microphone into his trousers and ask his female co-presenter to "tuck that down here for me".
The stunt cost him his two-decade long role with Sky Sports. He and his colleague Richard Keys had also been reprimanded for making sexist remarks about a female assistant referee and West Ham director Karren Brady.
And it's not just sports presenters who can be accused of sexism. How about this charming tweet from England cricketer Stuart Broad, who was more concerned at pointing out male champ Andy Murray's girlfriend's looks than celebrating a historic moment in British tennis...